Discver what's next.

famous hone ka wait kyun?

Already in: theartbee, Thoda Soft

Small label, big taste? We'll put it in front of the people looking for it.

01The problem, said plainly

You sell through DMs and WhatsApp, one chat at a time.

The product is great. Almost nobody has seen it.

Ads cost too much, and no one is writing about you yet.

02What a feature looks like

Your brand, told like a story worth sharing.

Illustrated couple portrait in a gift box

Brand spotlight

An editorial feature on who you are and why you started.

Collab reel

A reel made with you, posted on both accounts.

Product showcase

One product, shot and written up properly.

Valentine's gift box with a card and candle

Curated collection

Your pieces placed beside labels with similar taste.

Pastel sneakers on a colour block backdrop

Discovery campaign

A themed push built around a drop or a moment.

Person scrolling an Instagram feed on a phone

Creator feature

Creators who fit your world, showing it their way.

03Brands already in

Two labels, first on the shelf.

theartbee

See their store

Handmade gifting and keepsakes, from custom portraits to frames and hampers.

Thoda Soft

See their store

Soft, breathable everyday wear from Jaipur, designed by two NIFT textile graduates, sizes XS to 3XL.

04Who we're looking for

Emerging D2C • independent fashion • lifestyle and accessories • beauty and personal care • home • technology • culture-led labels

A strong identity and interesting products matter more to us than your follower count.

Probably not a fit if you want

Discounts and price wars to move stock.
Paid influencer placements on a rate card.
One more listing in a long directory.

05Brand Stores

Keep selling from DMs, minus the DM chaos.

yourbrand.thegenzstore.com

Import products straight from your Instagram.
Put one link in bio and get structured orders.
Track every order in a simple dashboard.
Keep chatting on WhatsApp, your payments stay yours.

Free.

Open a store

06Pitch your brand